The team at Artina Promotional Products recently visited a screenprinting/embroidery facility located in Ohio. The visit provided a unique opportunity for the team to get a firsthand look at how both screenprinting and embroidery are done, start to finish. The team toured the facility for the graphic design team to seeing how a screen is burned. We were able to see many jobs being printed, everything from one color imprint to multiple colors.
After the printing tour, it was on to the embroidery room to see how the embroidery is done. Take a look at some of the photos...http://artina.shutterfly.com/209
Do not hesitate to ask your Artina representative to explain the printing process to you further in depth. There are many unique printing techniques that can give your t-shirts a more retail look. Visit www.artina.com for apparel options or call 800.433.5587.
Thursday, July 23, 2009
Monday, June 22, 2009
New features on www.artina.com
If you haven't visited www.artina.com in a while, you should definitely check it out. You will notice that the home page looks a little different. In response to several growing trends, Artina has added three category search buttons to make the site a little easier to navigate.
The first category is the items 1.00 and under category, with ever-tightening budgets, Artina noticed that clients were gravitating towards these lower priced items and decided to make things a little easier.
The second category is Eco friendly items. The demand for these eco items has increased significantly over the last couple of years. The offering for eco friendly promotional products has also increased, so we thought, why not make them a little easier to find so that everyone can do their part to save the environment.
The last category that was added to the home page is the 24 hour rush service button. All the products in this category are available to ship in a 24 hour period. Rush service has become more and more necessary these days, so again, Artina wanted to make things as easy as possible for our clients who are already behind the eight ball.
One additional thing of note on the website, don't forget about the Live Chat feature. When an operator is online, just click to chat and have all your questions answered! It's an easy way to get fast information with the click of your mouse.
If you have additional feedback or suggestions for our website, let us know. We are always looking for ways to improve our service to you.
The first category is the items 1.00 and under category, with ever-tightening budgets, Artina noticed that clients were gravitating towards these lower priced items and decided to make things a little easier.
The second category is Eco friendly items. The demand for these eco items has increased significantly over the last couple of years. The offering for eco friendly promotional products has also increased, so we thought, why not make them a little easier to find so that everyone can do their part to save the environment.
The last category that was added to the home page is the 24 hour rush service button. All the products in this category are available to ship in a 24 hour period. Rush service has become more and more necessary these days, so again, Artina wanted to make things as easy as possible for our clients who are already behind the eight ball.
One additional thing of note on the website, don't forget about the Live Chat feature. When an operator is online, just click to chat and have all your questions answered! It's an easy way to get fast information with the click of your mouse.
If you have additional feedback or suggestions for our website, let us know. We are always looking for ways to improve our service to you.
Monday, June 8, 2009
Artina Wins Awards :)
Artina Promotional Products (and yours truly) is pleased to announce that our little blog has won an award. May 29th our blog was awarded a MAME award from the BIA of Central Ohio. MAME (Marketing and Merchandising Excellence) honors the top achievers for the membership of the BIA. There are a variety of awards, some are specific to the home-building industry, others are inclusive of the associate members.
The Artina blog is a fairly new feature to the Artina website and is designed to provide the latest news in the promotional products industry as well as to educate our clients about the myriad of uses for our items.
Artina was also recognized for the Ideas in Promotion Show with a MAME award for best one-time event. This is also an educational event held for our clients each Spring.
So, if you haven't read the blog or been to our Ideas in Promotion Show...check them both out.
The Artina blog is a fairly new feature to the Artina website and is designed to provide the latest news in the promotional products industry as well as to educate our clients about the myriad of uses for our items.
Artina was also recognized for the Ideas in Promotion Show with a MAME award for best one-time event. This is also an educational event held for our clients each Spring.
So, if you haven't read the blog or been to our Ideas in Promotion Show...check them both out.
Friday, May 22, 2009
Fitness and promotional products
Did you know that this week was fitness week? I didn't either, so don't worry about that. Even though this week was the "official" fitness week, you can incorporate fitness into your work life every week. Many companies are promoting wellness programs with discounted gym memberships, weight loss challenges etc. Promotional products are a great way to promote your programs and keep people motivated to lose the weight and get in better shape. People spend more waking hours at work than anywhere else, so workplace wellness is critical for setting the tone for their eating and exercise habits.
Employers also realize several benefits to providing a workplace wellness program.
1. Enhanced recriutment and retention of healthy employees.
2. Reduced health care costs - from 20-55%
3. Decreased rates of illness and/or injury.
4. Reduced employee absenteeism - by 6-32%
5. Improved employee relations and morale.
6. Increased productivity - 2-52%
Also, depending on the scope of your program, tax benefits may be available to you as the employer for offering the wellness programs.
So, that being said, you offer the wellness program, how do you get people to use it? There are a variety of promotional products that can serve as reminders, aids and incentives to participate in the program. Visit us at www.artina.com or give us a call at 800.433.5587.
Employers also realize several benefits to providing a workplace wellness program.
1. Enhanced recriutment and retention of healthy employees.
2. Reduced health care costs - from 20-55%
3. Decreased rates of illness and/or injury.
4. Reduced employee absenteeism - by 6-32%
5. Improved employee relations and morale.
6. Increased productivity - 2-52%
Also, depending on the scope of your program, tax benefits may be available to you as the employer for offering the wellness programs.
So, that being said, you offer the wellness program, how do you get people to use it? There are a variety of promotional products that can serve as reminders, aids and incentives to participate in the program. Visit us at www.artina.com or give us a call at 800.433.5587.
Tuesday, May 12, 2009
Promotional Products and Marketing in a tough economy
Why do promotional products deliver the best return on investment in an unsettled economy? Why should they be a vital part of your marketing mix?
1. They increase sales...62% of customers do business with the company after receiving a promotional product.
2. Brand awareness...84% of customers remember the business that provided them with the promotional product.
3. Return on investment...at .004 per impression, promotional products have the best CPI of popular advertising mediums.
4. Improved relations...42% of customers view the business more favorably after receiving the item and virtually none indicate a negative feeling.
5. Frequency and repetition...a key to advertisting. Promotional products are kept on average for 7 months and many are used in business every day.
Check out www.artina.com for the latest in ideas to promote your business.
1. They increase sales...62% of customers do business with the company after receiving a promotional product.
2. Brand awareness...84% of customers remember the business that provided them with the promotional product.
3. Return on investment...at .004 per impression, promotional products have the best CPI of popular advertising mediums.
4. Improved relations...42% of customers view the business more favorably after receiving the item and virtually none indicate a negative feeling.
5. Frequency and repetition...a key to advertisting. Promotional products are kept on average for 7 months and many are used in business every day.
Check out www.artina.com for the latest in ideas to promote your business.
Wednesday, April 22, 2009
Artina Merges with Align Interactive
Artina Promotional Products is proud to announce that Align Interactive (formerly CTPro and Kingston) has joined forces with Artina to service its’ promotional products clients and online store programs. Artina is an industry leader, with experience ranging from promotional products and awards to apparel programs for countless clients in a variety of industries.
Artina is in it’s 42nd year in business and is very strong with finding and providing creative solutions to various client needs, events and business challenges through the use of promotional products. Align Interactive’s strengths have been in e-marketing and e-commerce; particularly the development and marketing of public facing web stores and online company stores. The companies’ strengths mesh well, and combined, bring a great breadth and depth of service capabilities and offerings to their clients.
Three members of the Align Interactive team have moved to the Artina Promotional Products office in Powell as of the first of April, and have already begun fulfilling customer orders as Artina. Included in those three is Jeff Ivany, owner and President of Align, who joins Artina as an Independent Consultant, as well as two other team members who have been instrumental in developing client relationships and servicing their needs.
Artina is in it’s 42nd year in business and is very strong with finding and providing creative solutions to various client needs, events and business challenges through the use of promotional products. Align Interactive’s strengths have been in e-marketing and e-commerce; particularly the development and marketing of public facing web stores and online company stores. The companies’ strengths mesh well, and combined, bring a great breadth and depth of service capabilities and offerings to their clients.
Three members of the Align Interactive team have moved to the Artina Promotional Products office in Powell as of the first of April, and have already begun fulfilling customer orders as Artina. Included in those three is Jeff Ivany, owner and President of Align, who joins Artina as an Independent Consultant, as well as two other team members who have been instrumental in developing client relationships and servicing their needs.
Thursday, April 9, 2009
Recognition Programs
Does your company have an employee recognition program? Are you considering one? Are you considering to eliminate or cut back on the one you have?
Employee recognition programs are more essential now than ever. Why?
1. Recognition boosts people's esteem and performance...they need to feel important and satisfied.
2. It signifies that someone notices and cares about their performance and them. It can lead to new motivation, improved performance and increased self-esteem.
3. Recognition is more important than ever...the competition to hire and keep the best workers is at an all time high. Not only that, but ordinary people need to produce extraordinary results. 4. Recognition creates role models and heroes for the rest of the team. It recognizes the kind of performance that is noticed and other employees aspire to that.
Artina Promotional Products provides a wide range of recognition programs with not only symbolic awards but other types as well. Check out www.artina.com for ideas or give us a call at 800.433.5587.
Keep an eye out for the next post where we will delve further into the Recognition Program topic. In the meantime, we would love to hear about some of your recognition programs or any questions you may have.
Employee recognition programs are more essential now than ever. Why?
1. Recognition boosts people's esteem and performance...they need to feel important and satisfied.
2. It signifies that someone notices and cares about their performance and them. It can lead to new motivation, improved performance and increased self-esteem.
3. Recognition is more important than ever...the competition to hire and keep the best workers is at an all time high. Not only that, but ordinary people need to produce extraordinary results. 4. Recognition creates role models and heroes for the rest of the team. It recognizes the kind of performance that is noticed and other employees aspire to that.
Artina Promotional Products provides a wide range of recognition programs with not only symbolic awards but other types as well. Check out www.artina.com for ideas or give us a call at 800.433.5587.
Keep an eye out for the next post where we will delve further into the Recognition Program topic. In the meantime, we would love to hear about some of your recognition programs or any questions you may have.
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