Calendar advertising

As you are evaluating your marketing budget this year, I am sure you want to be sure that you are getting the most bang for your buck. There are many choices out there, but, have you considered calendars? Calendars provide careful targeting, clear messaging and long-term visibility. These attributes make them a high-impact, low cost advertising medium.
Did you know that the average person looks at a calendar 12 times a day, when you do the math on that it's 4380 times per year. 83% of customers purchase items from the advertiser that gave them the calendar and 94% of all business people can recall the message on their calendar.
With such a powerful impact on not just the people that receive the calendar but all those that see it, why wouldn't you spend some of your advertising budget on calendars. There are many ways to customize a calendar, from adding your name at the bottom or top to a completely custom wall calendar. The options are endless.
You may think it is too early to think about ordering calendars, however, many calendar manufacturers offer early order discounts and they will hold the order to ship at a later date. So, you get to take advantage of the price break, but you don't have to figure out where to put them.
Call Artina Promotional Products at 800-433-5587 or contact us via the web www.artina.com to discuss how calendar advertising can work for you.

National Volunteer Week

National Volunteer Week is fast-approaching, this year's dates are April 19-25. The theme for the week is "Celebrating People in Action." National Volunteer Week is an opportunity to celebrate those individuals that dedicate themselves to taking action and helping to solve problems in their communities. Without volunteers, many services that are offered by non-profits and other organizations could not function. So, it is important that those who take the time out of their busy schedules be recognized for the hard work that they do.

This week is a chance to give thanks to those people in whatever way your organization can. Many organizations recognize those individuals with a promotional product. Promotional products are a great gift and leave a lasting impression on the recipient. Some organizations choose to offer something that is useful, mugs, lunch bags, etc. However, others go the route of something a little more along the lines of an award, for example actual awards, paperweights, pen sets, etc. Depending on your budget, your promotional products representative can help you select the item that is right for your organization. Whatever item you decide on, be sure that your volunteers will know that you appreciate their efforts and it will help to keep them coming back.

We would love to hear some of your most successful Volunteer Week promotions, so please feel free to comment.

If you are looking for just the right gift for your volunteers, please call Artina Promotional Products at 800-433-5587 or visit us on the web at www.artina.com.

Why do flash drives vary in price?

If you think you are getting a bargain on inexpensive flash drives...you may want to think again. There are several ways that you can get taken unaware when you are purchasing flash drives, especially if you are getting them from an online resource. One rule of thumb, if you get three bids and one is significantly lower, beware. It is likely to be a fake.
Industrial hackers target the low cost flash drive market and with some simple software they can make a 32MB flash drive appear to be as valuable as a 4GIG drive. Another thing to beware of when purchasing flash drives is recycled memory. Recycling memory allows for the production of very low cost flash drives, but the quality is never as good as a first run piece and therefore, is likely to fail.
So, you are thinking about purchasing flash drives for your upcoming promotion. It is important to ask your promotional products distributor about the things referenced above. They should be able to get the information for you if they do not already know the answers. Most of the suppliers of memory to the promotional products industry are reputable and are using first quality items. You should always consider getting a sample, especially if you are planning to upload files before you hand out the items. Be sure that the file fits on the drive and that it works properly. The cost of flash drives has come down significantly over the past year, so do not be afraid of a low cost item. But, do be very cautious. Also, keep in mind that the cost of memory changes weekly, so the price you get this week may be different next week.
You can visit our website to check out some of the latest memory stick styles...http://www.artina.com/taxonomySearch/87/780.